PAS Awards 2014

PAS Awards 2014 accolades all the participants, the nominated entries and finally the winning entries that stood out for their out-standing creative and effectiveness.

From among 197 entries that participated this year, PAS Awards 2014 went out to the winners in the 27 regular categories and 4 special categories. And not forgetting the two special awards – "Campaign of the Year" and "Best Original Local Campaign".

We extend our appreciation to all our sponsors and partners who supported us throughout to make PAS Awards 2014 a success.

PAS Awards 2014 winners:

S. No	Category	Brand/Campaign	Agency
1	Automotive & Transportation	Honda CD Dream Chalao Apni Dream	Adcom Pvt Ltd
2	Banking & Financial Services	Bank Al Habib Apna Current Account Itna Khayal Toh Koi Apna Hi Rakh Sakta Hai	Bond Advertising (Pvt) Ltd
3	Beverage – Cold	Pepsi Pepsi Smash	Walter Pakistan, Bramerz Pvt. Ltd.
4	Beverages – Hot	Chenak Dust Pyar Karan Waaran Ji Chaanh	IAL Saatchi & Saatchi
5	Breakfast Food and Dairy	Olpers Olpers – New Design	JWT Pakistan
6	Childrens’ Product and Services	NESTLE NIDO 1+ Pait Mehfooz, Sehat Bharpoor	Ogilvy & Mather
7	Confectionery and Snacks	Cadbury Dairy Milk Naya Andaaz Wohi Mithaas/ Bara Bajay	Ogilvy & Mather
8	Construction and Real Estate	Gulberg Islamabad Gulberg Greens, Islamabad	Manhill Advertising and Marketing Pvt Ltd
9	Cosmetics, Personal Care and Hygiene	Vaseline Fenomeno	JWT Pakistan
10	Public Service	Leisure Club Vote for Pakistan (Made of Pakistan)	R-Vision
11	CSR	BBDO Work That Works For All	BBDO Pakistan Pvt. Ltd
12	Culinary	National Ketchup National Ketchup Zaroori	IAL Saatchi & Saatchi
13	Consumer Electronics	Orient Electronics Hide And Seek Campaign 2013	JWT Pakistan
14	Fabric Care	Brite Maximum Power Meri Wife Aur Brite	Spectrum Communications Pvt. Ltd.
15	Hair Care	Sunsilk Sunsilk PFDC Fashion Edition	JWT Pakistan
16	Hospitals and Healthcare	Shaukat Khanum Memorial Cancer Hospital Aur Main To Sirf Barra Hona Chahta Hoon	Farigh Four
17	Hotels, Fastfood & Restaurants	Mcdonalds McDonald’s Breakfast	Manhattan Communications (MLB), TNBT, MEC-GroupM Co., Kinetic
18	Household Care & Furnishing	Vim One Spoon Campaign	Lowe & Rauf, GroupM/ESP/Mindshare, Genesis Group
19	Ice Cream and Desserts	Walls Carte D’or The Sweet Taste of Perfection	Mindshare, GroupM ESP, Kinetic Worldwide
20	Media	DAWN Preserving Tradition – Spearheading Change	Creative Unit
21	Others – Delivery Systems	TCS Sentiments Express Wish Like A Boss	Green Man’s Ark Pvt. Ltd.
22	Petroleum & Lubricants	Shell Rimula Rimula	JWT Pakistan
23	Political Advertising	Pakistan Tehreek-e-Insaf Elections 2013	Farigh Four
24	Soaps and Handwash	Lifebuoy Global Hand Washing Day	Bulls Eye Communications
25	Telecommunication Hardware	Advance Telecom Warranty, Resale and Repair	JWT Pakistan
26	Telecommunication Service Providers	Mobilink Brand Re-Launch	The D’Hamidi Partnership
27	Textile, Fashion and Accessories	Lawrencepur AND The Lawrencepur Man	Manhattan International (Pvt) Ltd / The Vision Factory
	Textile, Fashion and Accessories	Servis Sale Lagee	Red Communication Arts
28	Best in Digital	Telenor Pakistan Customer First Day / Customer Centricity Day	Green Man’s Ark Pvt. Ltd./Adcom Pvt Limited
29	Passion for Pakistan	National Foods National ka Pakistan/Taste of Pakistan	Shoot At Sight Productions
30	BTL Activation	National Recipe Masala Recipe Princess	IAL Saatchi & Saatchi
31	Media Innovation	Nescafe Nescafe Basement Season 2	Maxus Lahore, Pakistan

1	Campaign of the Year	Shaukat Khanum Memorial Cancer Hospital Aur Main To Sirf Barra Hona Chahta Hoon	Farigh Four
2	Best Original Local Campaign	Bank Al Habib Apna Current Account Itna Khayal Toh Koi Apna Hi Rakh Sakta Hai	Bond Advertising (Pvt) Ltd