Nokia smartphonesto featureZEISSoptics
Nokia smartphonesto
featureZEISSoptics
Exclusivecollaborationsees ZEISS innovating
in imaging experienceon Nokia smartphones
Rekindlescommitment toset newimaging
standardsfor Nokia smartphoneconsumers
Espoo, Finland/ Oberkochen, Germany, 6 July 2017 –HMD Global, the home of Nokia phones, and ZEISS today jointly
announcedthe signing of an exclusive partnership that aims to set new imaging
standards within the smartphone industry. This long-term agreement builds on
the shared history and expertise between ZEISS and Nokia smartphones.
With a joint ambition
to advance the quality of the total imaging experience on smartphonesspanning
the entire ecosystem from software, services, through to screen quality, and
optic design, the partnership will see ZEISS and HMD Global co-develop standard-defining
imaging capabilities and will bring the ZEISS brand back to Nokia smartphones. Thispledge
to constantly improve consumers’imaging experienceis a reflection of the shared
values between both businesses – asingle minded commitment to quality, true
craftsmanship and a desire to improve real life experience.
The relationship
betweenZEISS and Nokia phones began more than a decade ago, and is founded on a
shared passion for innovation and always delivering the best for the consumer. The
past collaboration saw ZEISSand Nokia phonesdriving technology innovations such
as the world’s first multi-megapixel mobile phone and many more standard-setting
devices, from the Nokia Nseries to those featuring Nokia PureView technologies.
This renewed relationship is a long-term commitment to build on that technology
innovation over the years to come.
ArtoNummela, CEO, HMD Global:
“Collaborating
with ZEISS is an important part of our commitment to always deliver the very
best experience for our customers. Our fans want more than a great smartphone
camera, they want a complete imaging experience that doesn’t just set the
standard but redefines it. Our fans expect it and, together with ZEISS, we’re
delivering it – co-developed imaging excellence for all.”
Dr. Matthias Metz, Member of the Executive Board of ZEISS Group:
“The collaboration
ofHMDGlobal withZEISS for Nokia smartphones will again enhance consumers’
holistic imaging experience based on excellence and innovation. Our partnership
is built on a solid foundation.Together, we look forward to an exciting journey
into the future of sophisticated smartphone imaging.”
This
exclusive partnership withZEISS is further proof of howHMD Global
iscollaborating with the best and most respected in the industry to drive
perfection throughout every aspect of the phone design and build, and is a
commitment to consumers to deliver the ultimate imaging experience possible on
a smartphone.
Nokia smartphonesto featureZEISSoptics
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